Amorepacific has donated KRW 300 million to the Community Chest of Korea’s “Hope 2026 Sharing Campaign.”

Amorepacific has participated in the Hope Sharing Campaign for 24 years since 2002. Since 2008, the company has made designated donations to the “Beautiful Life” program to strengthen the economic capabilities and support the self-reliance of women from underserved communities. Since 2024, it has made designated donations to the “MEET YOUR BEAUTY” campaign, which promotes healthy and inclusive perceptions of beauty among young people.

Entering its third year, the MEET YOUR BEAUTY campaign plans to promote broad and balanced education by strengthening programs delivered through schools and partner organizations, while providing intensive education for young people from underserved communities who may face challenges in developing a positive self-image. The campaign will also develop accessible curricula and operational guides for use across a variety of educational and care settings, enhancing the program’s sustainability and reach. Through a wide range of engagement opportunities, it will continue to spread its message of inclusive beauty.

“We find it meaningful to fulfill our social responsibility through the Community Chest of Korea’s Hope Sharing Campaign,” said an Amorepacific representative. “We will continue to look closely at the needs of communities across society and pursue sustainable giving and action to support neighbors in need.”